Use Google Keyword Tool For Keyword Research

Keyword research is one of the important topics that each and every blogger should know about. Your entire blog’s ranking and traffic of your bog depends on the particular keyword that you targeting. There are few things that you need to know about keyword research tool.


 What Is Keyword Research?

First thing first that is the basic. Keyword research is nothing but the process in which you identify those keywords that gives a higher amount of traffic for your blog. The main purpose to research the keyword is that you can find those keywords that more targeted or searched so that you fetch more traffic for your blog. To obtain this you have to go through various search engine optimization strategies. If you have a blog in WordPress then you can find number of WordPress SEO plugins.

Google Keyword Tool, What is it?

This is what most of you might be waiting to know about. This is the product by Google that helps you to give the estimated traffic on your target keyword.

On the left hand side of the tool you can find a column named as “Traffic Estimator”, which is for the advertisers so that they can see the expected traffic that they can get to the particular content or for the particular post.

There are many elements that you can find in their. Let’s see each and every element:

  1. Find Keyword:

If you have a new post, but you are confused about what keyword you should target, then this will help you to find the particular keyword according to the post. What it does is that it helps you find a particular keyword for your post.

  1. Search Type:

This is another element in Google Keyword Tool. There are main three options for search type that you need to take care of:

  • Exact
  • Phrase
  • Board

Exact: This shows the traffic of the exactly matching keyword.

Phrase: When you need keyword in exact phrase, then phrase is used.

Board: Board match give you a targeted long-tail keywords and there is no limited traffic.

Understand Keyword Tool Search Term:

To understand this tool, first understand the following:

  • Competition: This tool shows the competition on the particular keyword.
  • Global Monthly Search: It shows the search globally that was happening in the past 12 months.
  • Local Monthly Search: Based on your filter, it shows the search volume.
  • Approximate CPC: This column helps you to see the estimated CPC for particular ads.

We hope that this will let you know about the importance of the Google Research Tool that will help your blog to get more and more traffic.

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